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Performance Marketing

Stop chasing cold leads.
The system decides who is really worth it.

We combine AI with real data from your market to build a lead generation engine that identifies, qualifies and delivers only high-potential prospects.

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Rating 5.0 out of 5 100+ reviews

Working alongside ambitious companies like

  • Play Italy
  • CZ Store
  • Park Viaggi
  • GLS
  • Ivy House
  • Iron Service
  • GIVG
  • Edilizia Vanerio
  • Copying
  • Carrani Tours

It's not luck.
It's a system.

Behind every lead you receive, a machine is at work: AI analysing data, traffic and behaviour. With Leviathan you get a full team that interprets, decides and optimises.
Technology and strategy pulling in the same direction.

01 · Analysis & Strategy

First we listen.
Then we build something unique.

No off-the-shelf strategy. We start from your goals, your market and your real numbers, then we design a tailored path made only for you. Every business is different, and deserves an approach that truly understands it.

  1. We listen

    01

    We start with a discovery call and a strategic brief: goals, market and real numbers before we move any lever.

    • Discovery call
    • Strategic brief
  2. We analyse your market

    02

    We map competitors and positioning with AI-supported market research, to find the open space to occupy.

    • Competitor analysis
    • Market research
    • AI data
  3. We build your system

    03

    We turn the analysis into a tailored strategy: an automated funnel and scoring that bring only already-qualified leads to the team.

    • Tailored strategy
    • Automated funnel
    • Qualified leads

A strategy that is yours alone.

Tailored by Leviathan

02 · Landing Pages

Every click deserves
a page that converts.

We design landing pages built on your audience's data. Architecture, copy and UX optimised by AI, shaped by the creative team to maximise every conversion.

  • Travel
    Play Italy

    Play Italy

  • Real estate
    Nova Dream

    Nova Dream

  • B2B · Demo request
    Creditline

    Creditline

03 · Server-side Tracking

The data you can't see
is what costs you the most.

We implement enterprise-grade server-side tracking: no data lost to ad-blockers, ITP or cookie policies. Every tracked event is verified, deduplicated and validated before it enters your conversion stack.

Before

Plugin-based tracking

  • Data lost to ad-blockers, Safari ITP and cookie policies
  • Duplicate, unvalidated events
  • Campaigns optimise on incomplete data

6.1Average event quality score · out of 10

After

Leviathan server-side tracking

  • Events sent from the server, not from the browser
  • Every event verified, deduplicated and validated
  • Campaigns optimise on real data

9.3Leviathan event quality score · out of 10

Why is a better quality signal better?

  1. Step 01

    More accurate signals

    We recover the conversions that client-side tracking was losing.

  2. Step 02

    The algorithm recognises what converts

    And pushes that content: same spend, more visibility where it works.

  3. Step 03

    More precise targeting

    It reaches people who are genuinely interested: same budget, more conversions.

  4. Step 04

    Lower costs

    Less waste on the same budget, more qualified leads.

04 · Content Strategy

Content that speaks
to your customer's real problems.

Every format starts from an analysis of your audience's real pain points, turned by the creative team into messages that convert.

  • Play Italy

    UGC video

    Cost per quote−43%

  • Cavallino

    Video

    Cost per follower−53%

  • GIVG

    Video

    Cost per lead−60%

  • Living Roads

    Living Roads

    Image

    Cost per lead−73%

  • CreditLine

    CreditLine

    Image

    Cost per lead−71%

  • CZ Store

    CZ Store

    Comparison

    Cost per purchase−27%

05 · Growth Marketing Suite

The operating system
of your marketing.

Not just a CRM: it goes beyond passive lead management, automates follow-up, warms up prospects on every channel and aligns marketing and sales in a single conversion machine.

Illustrative dashboard interface
Illustrative example

CRM & Customer Database

  • A single customer record
  • Pipeline management
  • Lead scoring

Calendar

  • Appointment booking
  • Automatic reminders
  • Full sync with Google and Outlook

Marketing Automation

Email marketing, SMS and WhatsApp. Maximise conversions with instant follow-ups.

Conversations

Mail, SMS, WhatsApp, Instagram, Facebook Messenger, email and chat in one platform.

LeviathanHow can I help you today?

Jacob SmithCan I get more information about your services?

06 · Control Dashboard

Everything under control.
In real time.
Always.

A dedicated dashboard, available 24/7, built for the business owner. See leads, budget, conversions and performance on a single screen.

Dashboard

Lead Generation Illustrative example

[Funnel] Conversion

  1. Impression84.900↑ 6%
  2. ↓ CTR 4,1% Click3.480↑ 11%
  3. ↓ 89% Page views3.100↑ 9%
  4. ↓ 4,6% Lead142↑ 11%
  5. ↓ 67,6% Qualified leads96↑ 19%
  6. ↓ 92,7% Quotes89↑ 14%
  7. ↓ 37,1% Sales33↑ 27%
  • [Sales value]↑ 28% €84.700
  • [Spend]+2% €2.613
  • [ROAS]↑ 26% 32,4×

[KPI] Lead Generation

  • 142Leads↑ 11%
  • 89Quotes↑ 14%
  • 33Sales↑ 27%
  • 4,1%Conversion rate↑ 0,3 pt
  • €18,40Cost per lead↓ 8%
  • €29,40Cost per quote↓ 12%
  • €79,20Cost per sale↓ 21%
  • €2.613Spend+2%
  • Data updated in real time
  • Weekly AI report delivered by email
  • Dedicated PM reachable via chat
Valued by our clients

All the skills you need, in one team.

5

X
ROAS increase in the first year

15

+
Leviathan team members at your disposal

40

+
Infrastructures with LEVpod™ activations
  • [PROJECT MANAGER] PM
  • [TECH DESIGNER] Technologist
  • [DESIGNER] Designer
  • [ADVERTISER] Advertiser
  • [SEO STRATEGIST] SEO Strategist
  • [DESIGNER] Designer
LEVpod™

We are the ecosystem that brings strategy, creativity and technology together to grow your brand. One structured partner working alongside your company to strengthen communication, turning your goals into measurable results.

Choose the power of a
unified ecosystem.

Start from your company's needs and build a first configuration of your LEVpod.

A brand that speaks
the language of your market.

  • Hospitality & Leisure The experience starts before check-in. Brands that generate desire and loyalty.
  • Fashion & Retail Aesthetics is not decoration, it is positioning. Visual identities that turn products into cult objects.
  • Tech & Software A strong product deserves an equally strong brand. Identities that scale with the business.
  • Travel & Tourism People choose a trip with their eyes. Brand identities that spark desire before the booking.
  • Professional Services Trust is built before the signature. Brands that convey authority at every touchpoint.
  • Startup & Scale-up From seed to growth: brand systems built to withstand speed and ready to scale.
  • E-commerce Online, the brand is everything. Identities designed to convert from the first impression to the repeat purchase.
  • Trade Marketing The point of sale is a means, not an end. Brand communication that works in the field and stays in mind.

[Leviathan]

Turn your goals
into concrete results.

The best stories
are told by our clients.

Every digital project is a partnership: listening to our clients is the best way to tell the results.

Rating 5.0 out of 5 100+ reviews
Andrea Fornari

“With Leviathan we won the US market: strategy, content and campaigns that really work.”

Andrea Fornari | Marketing Manager, Play Italy
Elisa Rubino

“With Leviathan we communicated our premium level: now our customers also perceive the quality of our work.”

Elisa Rubino | Founder, Iron Service
Chiara Ghigliotti

“The centenary rebranding gave us new energy: an identity that is clear, strong and recognisable everywhere.”

Chiara Ghigliotti | Senior consultant, Carrani Tours
Francesca Minato

“With Leviathan we found consistency and impact: every touchpoint communicates our value, with no dispersion.”

Francesca Minato | Managing Director, Park Viaggi
Marco Fogliamanzillo

“Constant, creative and practical support: finally a partner that truly understands the travel sector.”

Marco Fogliamanzillo | Founder, Iammeia
Enzo Rizzi

“Leviathan's digital strategy made our results transparent: clear numbers, authoritative communication, steady growth.”

Enzo Rizzi | Chairman of the Board, GIVG

[Partners and certifications]

  • Shopify Partners
  • Google Partner
  • Meta
  • TikTok Marketing Partners

Ready to grow
your business?


We answer
your questions.

01 How does the lead generation system work?

The system combines three layers: data collection (traffic, behaviour, CRM), AI scoring of every prospect and validation by our team. Your sales team only receives leads that have passed both filters: not just contacts, but opportunities.

02 What does the service include? Do you also manage the ads campaigns?

Yes. The system includes lead generation strategy, landing page creation and optimisation, Meta and Google Ads campaign management, server-side tracking, AI lead scoring and a control dashboard. One partner.

03 What is server-side tracking and why does it matter?

Browser-based tracking loses part of the data because of ad-blockers, Safari ITP and cookie policies. Server-side tracking sends events from the server to the ad platforms, so campaigns optimise on real data, not on incomplete data.

04 How do I follow campaign performance?

We agree KPIs and channels at the start; leads, budget, cost per lead and performance by channel are reviewed together in the reports and in meetings with the project manager.

05 What happens after you contact us?

We review your request and get back to you to schedule an introductory call. During the meeting we look at your market, your current lead volume and the growth opportunities, with the data in hand.