Measurement & Dashboard
Tracking plan with GA4/SSGTM and operational dashboards for intuitive data visualization.
We’re data-driven from strategy to design. Server-side tracking, advertising, and AI automation become a scalable engine that drives real growth in brand awareness, leads, and sales.
How we can help
Every design choice is driven by data, UX, SEO, and AI: we create fast, scalable experiences focused on results.
A multidisciplinary team with a single PM: no silos, continuous execution.
Strategy, execution, and scaling without changing contacts.
Advanced GA4, server-side tracking, and custom data layer: decisions based on deduplicated, reliable data.
Analysis, automation, and optimization: AI powers every phase, our team turns it into tangible results.
INTERNATIONAL COMPANY – US MARKET
With active campaigns in the US and UK, we built an international brand, generating thousands of qualified leads and premium sales through a scalable mix of strategy, design, content, and data-driven performance marketing.
ITALIAN DESIGN – DATA-DRIVEN MARKETING
We transformed the brand’s aesthetics into a digital performance engine: data-driven multichannel campaigns and targeted creativity generated qualified leads and measurable sales, combining premium design with scalable growth.
[ E-commerce | ADV ]
Multichannel campaigns (Google Shopping, Meta Ads, Performance Max) and marketing automation created an acquisition and retention system capable of generating recurring, measurable sales.
Every project requires different tools and technologies. Here are the paths we can activate to build your digital home:
Tracking plan with GA4/SSGTM and operational dashboards for intuitive data visualization.
GA4 tracking + dashboards for clear, actionable insights.
Mapping of user journeys and target segments to identify high-impact engagement opportunities.
Creative asset library with a structured framework for A/B testing and performance logging.
Email, SMS, and Push notification workflows designed to nurture and convert leads with targeted content.
Verification of tracking accuracy, privacy compliance, and cross-device performance for a secure launch.
We track with GA4, GTM/SSGTM, BigQuery, and Looker.
We manage ads (Meta, Google, LinkedIn, TikTok), feeds, and catalogs; we integrate everything like HubSpot, Klaviyo, Braze, etc.
We maintain governance with repositories and versioning, automated reports, defined roles, plus consent management and privacy checks.
You don’t need to hire, train or manage new profiles: with LEVpod™ you get a subscription plan that gives you a vertical team of Strategy, UX, Design, Dev, SEO, Data/AI and Advertising, already ready to grow your brand and performance.
| Factors: | Internal Marketing Department | Multiple contract agencies | LEVpod™ by Leviathan |
|---|---|---|---|
| Team & costs i | 5–6 hires €€€€ | 3–4 suppliers €€€€ | 1 monthly fee €€€€ |
| Time-to-market i | 6–12 months | 2–4 months | Immediately operational |
| Direction & KPIs i | Internal, to build | Fragmented | Single direction, shared KPIs |
| Evolution i | Depends on existing resources | Reactive, siloed, often stops at launch | Continuous roadmap |
| Operations i | Internal processes, limited | Many calls, different reporting | Single PM, dashboard & SLA |
| Criteria: | In-house Marketing Dept. | Multiple Agencies | LEVpod™ by Leviathan |
|---|---|---|---|
| Team & Costs i |
5–6 full-time hires
€€€€
|
3–4 vendors
€€€€
|
1 monthly fee
€€€€
|
| Time-to-market i | 6–12 months | 2–4 months | Ready to scale |
| Management & KPIs i | Internal, built from scratch | Fragmented | Single management, shared KPIs |
| Growth & Evolution i | Dependent on internal resources | Reactive / Siled approach | Continuous roadmap |
| Operations i | Limited internal processes | Excessive calls & siled reporting | Single PM, Dashboard & SLAs |
It’s a results-based approach: we invest advertising budget only in measurable actions that drive leads, sales, or real conversions.
We manage campaigns on Google Ads, Meta (Facebook and Instagram), TikTok, LinkedIn, and other strategic channels based on the target audience.
We track everything through GA4, Google Tag Manager, and server-side setup. Live dashboards and weekly reports show clear KPIs like CPA, ROAS, and LTV.
Performance Marketing integrates funnels, server-side tracking, creative optimization, data analysis, and retention (email, automation, CRM).
We use AI to analyze large data volumes, optimize audiences and timing, but decisions remain guided by expert strategists.
It’s our dedicated multidisciplinary team: a single PM who coordinates strategists, creatives, data, and tech, ensuring continuity and zero silos.